Joe Reichsfeld is the founder and thought leader Ecommerce Optimizer. His primary role these days is as a Coach, Consultant, Mentor and Teacher. He has been helping entrepreneurs succeed online since 1999 and has been on the ground floor as many technologies and systems that we take for granted today, were first being tested within Ecommerce.
He participated in the beta tests for the original cost-per-click ad models on Goto.com which became Overture.com and then again with the testing of the original Adwords model on Google.
Before E-commerce, Joe spent almost 20 years managing and consulting in the food and beverage industry. He has sold products himself or with clients on approx. 40 different marketplaces around the world. He has worked with brands such as NetWorth Services, Pacesetter Performance Products, Master Electronics and Lowes.
His background, plus years of experience working with thousands of sellers, gives him a unique perspective and approach that has helped many clients.
Joe currently works with solopreneurs, small and medium-sized businesses, and Fortune 500 companies. He helps his clients create strong brands—using organic and paid methods—that have proven to deliver sustainable sales, traffic, and long-term growth.
His strategies help clients dominate their niches and reach a larger target audience while diversifying across markets and borders.
Book a 1 on 1 coaching call with Joe today and find out how he can help your business grow!
What Is Customer Advocacy?A brand advocate is a loyal customer who advocates for your company through content creation and recommendations to friends, family, and others on the different online platforms and in person. Their positive words help build your brand’s reputation, promote your business, and create new buyers.Many new sellers consider branding and successful social media as simple as setting Continue Reading
How To Use Social Listening To Boost Brand Awareness Reach And Sales? What Is Social Listening?  Social listening is the process of monitoring conversations happening on the Internet and social media platforms for mentions of your brand, competitors, emerging trends and any variety of keyword phrases that you choose to target.  You use these conversations to gather information Continue Reading
What Are The Best Influencer Marketing Tools And Platforms For 2022 Many sites and SAAS systems like to refer to themselves as the best social influencer marketing tools or platform. Today, we are going to provided you with a list of many different influencer tool options. These are influencer marketing tools that we use and recommend. Many are free tools or Continue Reading
Find Influencers, Brand Ambassadors And Brand Advocates To Build Viral Content For Your Brand How do I find influencers for my brand? How can I effectively find and utilize influencers, advocates and brand ambassadors to build my brand? I hear these questions and others every single day, numerous times. My answer is always you can start by looking all around you. Influencers Continue Reading
Influencer Marketing Strategy 2022- Our Best Tips and Ideas Suppose you came here for help, looking for Influencer Marketing Strategy, tips, and ideas on maximizing the potential of your collaboration with social media influencers. In that case, you are in the right place. Successful Influencer marketing is a partnership between the brand and influencer.  Influencer Marketing is when a single person or Continue Reading
Your Influencer Marketing Guide For Launching Products and Brand Growth What is Influencer Marketing? For potential customers, social media influencers carry a bit of authority and are a valuable source of information. They learn which products work the best, which are cool, and which products they should invest in and purchase. Recent metrics, studies, and trends show that people are Continue Reading
Customer Experience: Changing Customer Behaviors - How A Marketplace Seller Can Benefit Did you know that 66% of consumers now rate customer experience over price when it comes to making a purchase decision? This trend has been growing for several years according to a 2019 report by marketing agency Merkle. Now, there are multiple new studies out backing this up. Ecommerce Continue Reading
Check out all of the different podcast appearances featuring most of the podcasts and interviews that I can remember from the last couple of years. I know I'm missing a few and will add them as I come to them. I had a long run with Danny McMillan in 2020 as you can see below. Am looking forward to Continue Reading
People often ask, what are you doing for clients to get more reviews. That statement makes zero sense. It is up to the buyer to leave a review and not something a seller has any direct control over. This article will assist you by providing insight on how to really get more reviews from real buyers interested in your products. Continue Reading
Selling On Amazon Europe From USA - Is It Worth The Effort? Is it worth the effort to expand your business and sell on Amazon Europe in 2022? Thousands of US business people have made the decision to enter the Fulfillment by Amazon Program. Many have confined their business dealings to their country of origin, developing successful businesses and making a decent Continue Reading
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