Pinterest Helping Ecommerce With Idea Ads And Other ToolsLast week, Pinterest announced the release of Idea Ads and the Paid Partnership Tool. These new tools add to Pinterest’s 2022 minor changes that focus on creators, brands, and e-commerce. These changes now make Pinterest much more appealing for e-commerce sellers than they have been. Traditionally, Pinterest has been …
Pinterest Tips, Services, and Workshops
Pinterest is a visual, planning, Ecommerce search engine. It is different than anything you have used and can be very effective. The description itself sets Pinterest apart from other sites. Lets look at the description closer to understand it.
- Visual - by design, Pinterest is visual which means the typical images are boring and have little impact. If yours do not standout, you will never get clicks.
- Planning - Planning infers Im not ready to buy yet. For that reason, pins with amazon links do not get clicked as much. Send them to a landing page, provide memorable value, not a discount, get the opt-in and send them an email sequence providing additional value so they come to you to purchase when ready. Since they are in the planning stage, value can be different uses of the product, lifestyle imagery, user generated content etc...
- Ecommerce Search Engine - 85% of Pinterest users have made purchases based on pins they have seen on the site.
Furthermore, Pinterest has been the #1 source of free ecommerce traffic since 2018. For some, Pinterest seems worthless. No matter what they do, they cannot seem to connect with users. For others, it is an endless source of sales and traffic. It certainly helps if you have a visually appealing product and one that women appreciate. Woman drive most of the sales on Pinterest and the site is 100% visual.
Are you wanting to learn all that you can about Pinterest? Start with the articles below or check out our FREE Pintertest Traffic Domination Workshop!
October 30, 2020
Pinterest Marketing Tips & Best Practice For Business For 2022The Pinterest For Business Marketing Tips in this Best Practice Guide are intended to help you make the most of Pinterest. Whether you are on Pinterest or not, understand this, Pinterest is continually growing and still the #1 driver of referral traffic for Ecommerce! Pinterest …
January 23, 2020
Optimize Pinterest For Business Pinterest has been the largest source of FREE traffic on the internet since 2018. It is a great way to expand your user base. Over 93% of Pinterest users have used the site to plan purchases and over 87% of them report that they have made purchases (278 million purchases if …
